I played a key role in the design and development of Columbia Machine’s mobile app, ensuring the app’s functionality and user experience aligned with the needs of our sales team. The app, a data storage service, allows salespeople to easily access and showcase our extensive product range to clients directly from their phones or iPads. From initial concept through to launch, I was instrumental in shaping the app’s interface, ensuring it was both intuitive and efficient for on-the-go presentations.

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Throughout my time at Columbia Machine, I continued to support the app’s adoption by onboarding salespeople, creating and uploading new content, and maintaining the app’s functionality. My ongoing involvement ensured that the app remained an up-to-date, valuable tool for the sales team, managing users via Firebase and content via Flamelink, enhancing their ability to engage clients and provide real-time product demonstrations.

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In addition, we launched the app with an "Apple-style" presentation, which included a stage reveal and three videos which were sent out to everyone in the company that would be using the app.

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